Blog: 15 Years of Ideas and Insights From the Big Buzz Experts
Dental Marketing Guide: Using Nextdoor
Nextdoor continues to rise in popularity, especially now in an era where digital connections are replacing many of the face-to-face interactions that the Christinas of the world experience in daily life. It’s also becoming a trustworthy resource for business recommendations including dentistry.
Senior Living SEO: One-time vs. Ongoing
Indeed, SEO is an involved and nuanced process. As marketers, we love its intricate nature, illuminating data and evolving systems. However, we understand that it might not hold the same charm to someone helping to manage one or more communities during a health crisis.
Commanding Patient Attention with Video Content
Your practice gives exceptional treatment and builds lasting relationships with patients and their families. Current patients rave that they’re so glad they found you and wouldn’t go anywhere else. As a dental practice, you walk the walk and deliver the kind of experience that countless potential patients in your area are seeking. Why, then, are the countless people in search of a new dental home scrolling right past your social posts or bouncing immediately from your website without reading or clicking?
5 Metrics for Senior Living Organizations to Watch
Whether your communities handle digital marketing internally or you are working with an agency, it’s important to consistently gauge the performance and success of your efforts by monitoring the metrics. Doing so will enable you to see a more complete picture of your marketing presence, allowing you to reallocate spend into the areas that are successful and improve or eliminate those that aren’t working.